Based in Manchester, working with businesses across the UK

Karl Chevalier Get a quote

Fitness website design: Fitness websites that sign people up.

Whether someone wants a gym, a class or a coach, they decide fast: what’s on, what it costs, what the place is like and how to start. Your website should take them from curious to booked in a few taps.

from £3,995then £79/mo Business Care

Book a free 15-minute chatPhone or video, whenever suits you. No obligation.
The homepage of a gym’s website, with today’s classes to book and its memberships
Class bookingstraight from the timetableDesigned by Karlbespoke, never a templateMembershipsjoined onlineFree trialone tap from every page
A concept design of what a gym’s website could look like.

Who it’s for

Gyms, studios, coaches and clubs.

Big gym or one-to-one coaching, the questions are the same: what’s it like, what does it cost and how do I start?

01

Gyms and fitness centres

Memberships and prices, facilities, opening hours and a tour in photos, with joining online if you want it.

  • Memberships
  • Facilities
  • Join online

02

Personal trainers

Your approach, results and packages, with a simple way to book a consultation.

  • Packages
  • Consultations
  • Results

03

Boutique studios

Yoga, Pilates, spin and HIIT timetables, intro offers and class booking.

  • Timetable
  • Intro offers
  • Class booking

04

Martial arts and boxing clubs

Classes by age and level, trial sessions and gradings.

  • Kids and adults
  • Trial sessions
  • Gradings

05

Sports clubs and coaches

Teams, training times, fixtures, membership and coaching sessions.

  • Fixtures
  • Membership
  • Coaching

06

Online coaches

Programmes and coaching plans, paid for and delivered online.

  • Programmes
  • Payments
  • Check-ins

What it needs

What a fitness website needs.

Prices, timetables and the place itself, and a quick way to start.

  • Prices and memberships, clearlyWhat each membership or package includes and costs, without making people ask.
  • A timetable people can useClasses by day, level and instructor, readable on a phone, linked to booking.
  • Booking and joining onlineThrough the software you use, such as Mindbody, Glofox or TeamUp, or online booking set up for you.
  • The place and the peoplePhotos and video of your space and your coaches, so walking in for the first time feels easier.
  • Results, shown honestlyReal members’ stories and reviews, shared with their permission.
  • Found nearbyLocal SEO for searches like gym near me, personal trainer in your area and the classes you run.

Your website

The right website, and where it starts.

Starting prices are below. Tell me what you need and I’ll send a fixed quote, with no obligation.

02 · The website that fits

Business

Built to sign people up: prices and memberships, your timetable, booking, the place and the people, and local SEO.

from £3,995then £79/mo Business Care

Selling programmes or kit online? E-commerce, from £5,995, adds your own shop and checkout.

Extras that often go with it

  • Online bookingCustomers book appointments, visits or tables online at times you choose, with email reminders.
  • Live Google reviewsYour latest Google reviews on your website, updating by themselves.
  • Campaign landing pagesA page built for one advert, offer or campaign. Landing pages don’t count towards your pages.
  • Blog or news sectionNews, articles and updates that you post yourself whenever you like, designed to match your website. Posts never count towards your pages.

Questions

Questions, answered.

The things owners in your industry ask first. If yours isn’t here, just ask.

Ask me a question
We use Mindbody (or Glofox, TeamUp, ClubRight). Can the website work with it?

Yes. Your timetable, booking and joining can link to your software or show it on the page, so members and classes stay in one place.

Can people join or pay online?

Through your gym software, yes, and your website leads straight to it. If you don’t use any, online payments for memberships, packages or programmes can be built for you: tell me how you sell and I’ll recommend the simplest way.

Can I show before and after photos?

Yes, with your members’ permission. Real stories, told honestly, persuade people far more than stock photos.

Can I run offers like a free trial week?

Yes. Campaign landing pages are built for one offer or advert, and changing an offer on your website is a small change, part of Website Care.

Let’s talk

Let’s get your website working for you.

Tell me what you need and I’ll send a fixed quote, or book a chat first. Either way, it’s me you’ll deal with.